Today - 21 Oct
Vip
On Premise Marketing Specialist
Tbilisi
Red Bull
Application information
Email: mikola.bostashvili@redbull.com
Information about vacant position:
- Specialization/Specialty: Marketing/Public Relations (PR)
Marketing Communications, Public Relations (PR), Marketing Analytics - Industry / Field: Retail
Retail Consumer Products and Services Food & Beverages - Seniority level: Mid-Level
- Schedule: Full-time
- Employment form: Fixed-term contract
- Work Location: On site
Employer requirement:
- Experience is mandatory: Experience from 2 years
- Specialization/Specialty(Mandatory):Marketing/Public Relations (PR)
Marketing Communications, Public Relations (PR), Marketing Analytics - Industry / Field(Mandatory):Retail
Retail Consumer Products and ServicesFood & Beverages - Seniority level: Mid-Level
- Education level(s): Master, Bachelor, Doctor, Other, College
- Languages: Georgian
Red Bull is pleased to announce a vacancy for the position of On Premise Marketing Specialist
From nightclubs, bars, and music festivals to quick-service restaurants, canteens, and cafes, the On Premise is a unique environment where people come together with an ice-cold can of Red Bull.
As the On Premise Marketing Specialist, you will be responsible for implementing field-marketing strategies to grow consumer consumption and win over the On Premise industry (venue owners, managers, and staff). You will empower field teams by providing new and existing marketing tools, concepts, and Point-of-Sale (POS) solutions, ensuring exceptional brand availability, visibility, and activation across all touchpoints.
Key Responsibilities
An Ambassador for Red Bull Culture
Executional Excellence
Industry Marketing
Consumer Marketing
What We Are Looking For
Application Process
If you are interested, please send us your resume/CV to mikola.bostashvili@redbull.com. In the subject line, be sure to indicate the vacancy title " On-Premise Marketing Specialist." Only selected candidates will be contacted to participate in the competition
From nightclubs, bars, and music festivals to quick-service restaurants, canteens, and cafes, the On Premise is a unique environment where people come together with an ice-cold can of Red Bull.
As the On Premise Marketing Specialist, you will be responsible for implementing field-marketing strategies to grow consumer consumption and win over the On Premise industry (venue owners, managers, and staff). You will empower field teams by providing new and existing marketing tools, concepts, and Point-of-Sale (POS) solutions, ensuring exceptional brand availability, visibility, and activation across all touchpoints.
Key Responsibilities
An Ambassador for Red Bull Culture
- Bring a "can-do" attitude and hands-on mentality, focusing on opportunities rather than challenges.
- Act as a passionate ambassador for the Red Bull brand and product portfolio across the On Premise network.
- Ensure strict adherence to brand image standards and uphold Red Bull's premium values.
Executional Excellence
- Execute and adapt international industry and consumer marketing guidelines to suit local market needs.
- Develop toolkits and enablement resources so field teams can execute campaigns with high precision.
- Manage the on-premise POS portfolio, track execution standards, and measure the commercial impact of your initiatives.
Industry Marketing
- Drive "share of mind" with key industry decision-makers, venue owners, influencers, and bar staff to boost sales.
- Build a strong network of external agencies, local influencers, key decision-makers, and event organizers.
- Design engaging, performance-driven concepts and incentive programs that increase brand loyalty and sales at events and in accounts.
Consumer Marketing
- Deliver scalable, high-impact consumer initiatives designed to build brand love and drive consumption habits.
- Collaborate closely with cross-functional marketing teams (Brand, Culture, Sports, Media) to translate national campaigns into On Premise activations.
- Drive the development, delivery, and execution of consumer-facing events in On Premise venues.
What We Are Looking For
- Experience: 2+ years of experience in marketing (Trade Marketing, Consumer Activation, or Brand Marketing) with sales experience highly preferred.
- Industry Background: Familiarity with the on-premise environment (hospitality, nightlife, festivals, or FMCG) is preferred.
- Event Management: Proven track record in planning and executing consumer or industry events.
- Commercial Acumen: Strong business acumen, analytical capability (reading consumer, customer, and sales data), and understanding of sales and financial processes.
- Mindset: Entrepreneurial, self-motivated, and comfortable operating independently in a high-energy, fast-paced field environment.
- Skills: Strong planning, prioritization, negotiation, active listening, and communication skills.
- Flexibility: Willingness to work flexible hours, including evenings and weekends, to support activations and events.
- Tech Literacy: Proficient in MS Office.
Application Process
If you are interested, please send us your resume/CV to mikola.bostashvili@redbull.com. In the subject line, be sure to indicate the vacancy title " On-Premise Marketing Specialist." Only selected candidates will be contacted to participate in the competition
Marketing/Public Relations (PR)
Marketing Communications,
Public Relations (PR),
Marketing Analytics
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